Software Development & Web Development

Park Center Website

Company Profile

Park Center is a private, non-profit mental health center that works to help emotionally disturbed or mentally ill children and adults. Based in Fort Wayne, Indiana, Park Center has several offices throughout the state of Indiana that offer emotional, addiction, and mental health services to those in need.

 

The Situation

Park Center already had a Web site, but it needed to be upgraded in several ways. Aside from appearing outdated and unprofessional, the old site had several functionality issues. The navigation system was hampered by broken links and the inability to return to certain pages after clicking away from them. The site also lacked focus in terms of content. This problem could potentially lead to visitors navigating the site for some time before figuring out what services Park Center actually offers. There were no images of people on the site, leaving out the integral personal touch of Park Center’s services. Another problem was that Park Center employees were unable to edit the site, meaning that the information on it was old and outdated.

 

The Solution

Aptera completely redesigned Park Center’s Web presence, implementing Java navigation and Flash banners for the home page. Each of the banners contains a picture of a person or group of people, adding the personal touch that the old site lacked. All the images used on the new site were of a high quality and optimized to the current Web standards.

Aptera also restructured the site’s navigation to create an easy flow and optimize visitor accessibility. “Who We Are” information and a mission statement were added to the home page to immediately let visitors know what Park Center does and what its goals are. This directs attention to Park Center’s focus on service and care.

The most useful addition to the new site, in terms of customizability, was the implementation of Aptsuite, a content management system designed by Aptera. Aptsuite allows employees of Park Center to edit the content and structure of the site without the technical expertise of a developer. Aptera provided training on the system, so Park Center can maintain the new Web site and post updates, ensuring fresh appeal.

 

Client Benefits

“We are very pleased with the design work from Aptera and the ease of Aptsuite – it’s much easier to work with than the previous product we had. The entire web design team was very responsive to our needs throughout the whole process.”

Carol Vinmedge, Public Relations and Marketing Manager
Park Center

 

 

Client Quotes

"We are very pleased with the design work from Aptera. The entire web design team was very responsive to our needs throughout the whole process.”

- Carol Vinmedge, Public Relations and Marketing Manager

Design Portfolio
Aptera Web Design Portfolio
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