Zip’s Truck Equipment, one of the nation’s largest outfitters of tow trucks, towing equipment, and accessories, has trusted Aptera again and again to help keep their eCommerce website updated and optimized. Our team has implemented one complete site redesign with Zip’s and implemented features that help shoppers quickly find the right item from Zip’s extensive product offering.
The Aptera team has also helped Zip’s optimize their checkout process and consulted on technical search engine optimization (SEO) for their entire site to help attract more new customers. In fact, over the year we have been working on SEO, Zip’s has seen increases in new user traffic, page views, and user sessions.
Zip’s and Aptera have an ongoing relationship and we’re currently working on projects with them to adapt their website for the future.