Our team has worked on projects that include facial recognition features within mobile apps, a program that allows builders to map existing structures, and much more. The application of these immersive technologies in business is vast and can be tailored to a variety of marketing, sales, production, training, and education scenarios.
Using Immersive Technologies in Business
If you are excited about the potential for AR, VR, or mixed reality solutions, but aren’t sure which option is right for your business, the Aptera team can help you decide. Then we’ll help you develop, test, implement, and promote a custom augmented reality solution.
Interactive Product Experiences
Let prospective customers visualize and personalize products before they buy with a virtual reality solution. Interactive product experiences are a great way to provide self-guided product interaction to customers at little cost to you.
Virtual spaces allow teams to collaborate on projects simultaneously from different locations. This technology can not only connect remote workers to their teams, but also help representatives connect better with customers needing service.
Experimentation in Design
Create virtual worlds for designers and engineers to experiment with models and plans using immersive technologies. In a virtual design studio, items can be moved, resized, and reconfigured for an easy and inexpensive way to foster innovation and bring new ideas to market.
Training and Instruction
With augmented reality, text and imagery can overlay products to create virtual simulations. Walk customers through set up of a product, train them on use, or teach them how to repair a product. Increase customer satisfaction and reduce costs of customer service.
Our Approach to AR/VR Projects
Aptera can help your company create an effective strategy for leveraging immersive technologies and quickly bring your ideas to market. Our approach typically goes through the following steps:
- Business Value
Our team will begin by learning about your product, customers, and the value you hope to provide with your immersive technology solution. Then we’ll identify the functionality that will be required and begin to source images and other data needed to create your custom solution.
- Identify the Correct Platform
After establishing business value, we’ll determine which technology solution will be the most effective way for you to reach and interact with your audience. We’ll recommend a platform that provides the best user experience with consideration for overall cost and platform availability.
- Develop Proof of Concept
In the next step, we’ll implement the primary functionality as a proof of concept (POC). Our goal here is to ensure that your intended users can begin interacting with the experience as soon as possible. This method will let us verify the technology before a significant investment is made in development.
- Refine and Enhance
After receiving feedback from users of the POC, we’ll begin adding additional functionality and refinements to your immersive technology solution. Then your solution can be released to a wider audience! Additional refinements can continue to be made as additional feedback is received.